Retail Operations Mobile Messaging
Orange Enterprise Messaging is a high-performing mobile messaging solution for retailers and merchandising organisations.
The comprehensive single user interface fosters 2-way mobile messaging for inbound and outbound messaging via SMS and email. The system integrates with existing retail systems to automate communication and workflow processes across all key stakeholder groups:
- Logistics and operations
- Critical incident management
- On and offsite worker collaboration
- Mobile B2C alerts
- Account service alerts
- One-time passwords (two-factor authentication)
- System-integrated mobile messaging
Orange Enterprise Messaging is built on the Soprano Mobile Enterprise Messaging Suite, a proven, geo-redundant software platform that delivers in excess of 50 million mission-critical messages a month worldwide. The platform has demonstrated its ability to handle volume spikes and maintain high platform availability and low message delivery latency.
Retail Mobile Messaging Solutions
Retail Distribution Centres Operations
Enable SMS messaging for end-to-end retail inventory, operations, logistics and product delivery processes using Orange Enterprise Messaging.
Customer Mobile Messaging
Send real-time mobile loyalty programs product announcements, promotions, coupons and discounts with Orange Enterprise Messaging.
HR, Training & Safety Communications
Set up robust scheduling and reminder functionalities that integrate directly with your existing retail training, HR and scheduling systems with Orange Enterprise Messaging.
Operations and Logistics Messaging
Improve logistical efficiency with a proven SMS solution
Retail Logistics & Operations Management
Distribution & Inventory Management
Orange Enterprise Messaging integrates with existing retail logistics systems to automatically route shipment information received at stores and distribution centers using SMS.
Shift Offers & Staffing
Orange Enterprise Messaging allows you to create worker pool and configure availability to enable automated staffing offers for viable candidates. The platform automatically sends automated SMS shift offers. SMS reminders are also sent to staff who confirm a shift.
Multi-Site Retail Operations
Orange Enterprise Messaging can be used across multiple sites from a single, intuitive cloud-based portal. Advanced mobile messaging APIs & plug-ins integrate with your retail IT systems and extend broadcast SMS and email notifications.
Retail Logistics Mobile Messaging
Provide rapid broadcast notifications directly from Orange Enterprise Messaging between remote workers at multiple retail locations. For example, retail workers can use SMS to report low inventory levels or flag slow-selling items. Drivers can be informed of route changes and weather updates, and workers can use mobile devices to log shift hours at or check in to a retail location.
Featured Use Case
Send package delivery alerts via SMS to reduce failed delivery attempts and allow customers to confirm they are home and specify any preferences.
Retail B2C Mobile Messaging
Use a proven retail B2C messaging solution
Retail Mobile Messaging Notifications
Use SMS for Customer Marketing
Integrate Orange Enterprise Messaging and manage opt-in SMS programs to reach your customers directly for an improved customer experience. Send promotional offers and product announcements.
SMS One-Time Passwords
Generate a automatic security tokens that are sent via SMS to your customers’ and employees’ mobile devices as a One-Time-Password (OTP). OTPs are a cost effective way to capture a 2nd form of identity verification from your users.
Prevent SPAM and Fraud
Comply with international SPAM regulations and manage a whitelist (opt-in subscribe) and blacklist (opt-out unsubscribe) using Orange Enterprise Messaging. Protect your retail business with additional fraud-protection features.
Manage B2C Mobile Alerts on a Proven SMS Platform
Use Orange Enterprise Messaging to automate retail loyalty programs you send automatic announcements, account messages and promotions. Effortlessly manage a large list of subscribers and access detailed reports to review campaign performance.
Featured Use Case
Drive your customers towards tailored landing pages by reaching them directly via SMS.
Mobile Messaging for Productivity
Manage incident and coordinate your retail workforce with mobile messaging
Retail Staff Training & Coordination
Business Continuity Planning
Create your templates and group lists in advance (for example, different templates and lists for regional retail workers, security staff, logistics operators, first responders, etc.). Or, import group lists directly from existing IT systems to save time.
Critical Incidents
Tailor broadcast messages templates before sending, combine group lists and request delivery acknowledgement using Orange Enterprise Messaging. View real-time reporting during at any point during an incident. Send ad hoc notifications anytime, or schedule automatic delivery of pre-recorded broadcast alerts.
Compliance Safety & Training
Use Orange Enterprise Messaging to automate retail training reminders, safety procedures and company-wide or team-based information and announcements.
Integrate SMS into your existing retail IT systems with APIs
Create One-Time-Passwords, engage 2-way Messaging, and send broadcast alerts with Orange Enterprise Messaging. The platform is used widely today to complement existing retail IT logistics systems, CRM systems, and well as various industry alerting and facility IT systems.
Featured Use Case
Use Orange Enterprise Messaging’s StaffSafe application to verify worker staff safety & status, track responses and automatically escalate if a response hasn’t been received based after a specified period of time.
Get Mission-Critical Mobile Messaging
Discover how mobile messaging benefits the retail industry
Security Options for Connectivity
Use HTTPS or FTPS for enhanced data transport security for messaging use cases such as 2-factor authentication via SMS for password protection.
Permission & Consent Controls
Permission & opt-out consent management provides the opportunity to create mobile message delivery for consumer-facing services.
Multi-site Setup
Hierarchical data and visibility management. Create different views for operators, customers, sub-customers, and users.
Dynamic List Management
Create contacts, groups, and lists that reside in the cloud-based system and become available via APIs or mobile clients. Full support for dynamic opt-in and opt-out integration.
24/7 Technical Support and Service
Orange Enterprise Messaging is backed by a 24x7x365 highly available carrier support team.
Smart Integration and Automation APIs
Integrate secure and encrypted mobile messaging features with existing IT systems using SMPP, SMTP, WCTP, SNPP, HTTP, HTTPS, SOAP/WSDL, FTP, XMPP, location, group/contact, Java, or .Net.
Administration, Reporting and Analysis
Powerful real-time and scheduled reporting that can enable viewing system data across the entire school, for each individual group, or for each individual user.
Robust User Management
Orange Enterprise Messaging offers role-based user management that provides access to highly customizable capabilities based on each user for effective enterprise messaging.
2-way Multi-Channel Messaging Platform
Comprehensive 2-way messaging through a single user interface for inbound and outbound email, SMS, and MMS. Additional capabilities include voice broadcast, secure messaging and location-aware messaging capabilities.
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